Today I’m going to outline two approaches to raising money while setting up an indie dev studio. Grants and Game Shows.
Firstly – applying for grants. There are many grants out there and all have different criteria and terms. Some need you to raise matched funding – which means they’ll give you an amount of money if you can match it with the same amount of your own. This is not too helpful when you are starting out and your games and other products are not making tons of money yet.
So, we just applied for a £25,000 grant from the UK Games Fund. The money, if we were to get it, can only be used to pay wages for UK-based staff and contractors on one particular project, which you had to pitch to them.
The first stage involved filling in a form with our details and something about our top secret new game – and also uploading a video pitch about our team and the game.
The form was fairly simple and only allowed 100 words for the game pitch. However the video had to be 2 minutes long and tell them about the team, what we can do, what we’ve done before (they like it if you can show that you’ve actually finished a game and brought it to market) and some footage of the prototype of your new game idea. You had to finish off with your plans for the future.
So, the form was due in at noon on November 23rd – and we actually made the deadline! We were then invited to upload our video pitch – so now we have to wait until January to hear if we’ve made it to the second round.
The second round involves a much longer form – so we’ll let you know if we get that far! Check out the blog in the New Year 🙂
Meanwhile, we had another plan to raise money – why not go and win some money on a TV game show? Well, we have been on Pointless a few years ago (although we did get knocked out in the second round on both our shows!) so maybe it was worth a go.
We both liked The Code when that was on a few months ago and we had noticed that they were asking for contestants for the new series. I filled in the form yesterday and attached a photo of Nathan in a sombrero and sent it off via the web.
Within half an hour we had a TV researcher on the phone asking if we were free to answer some general knowledge questions over the phone. There would be 10 questions – but she wouldn’t tell us which we’d got correct. We agreed, so I had to take my phone into another room, while she asked me the questions, then leave Nathan alone in the office while he did them too.
There was a variety of topics including history, geography, celebrities, maths and poker! I’d better not tell you them all – in case they are still using them, but I knew the celebrity question and Nathan didn’t. Not sure what that says about us! Anyway, as soon as Nathan finished his questions, she asked us to come to Birmingham for an audition on Tuesday!
So, wish us luck! If we get through that, which involves written general knowledge test and a run through of the actual game format, then the TV programme is filmed in January. So, next year could be quite interesting!
Check back soon to see how the audition goes…