Vick the Stick<\/strong> 2 days, 3hours ago PointyCatEars<\/strong> 10 minutes, 30 seconds ago Bun<\/strong> 4 days 6 hours ago How indeed? That is one of the biggest problems for indie developers. How do you get eyes on your game?<\/p>\n So, what have we tried already?<\/p>\n In conclusion – we will keep on trying everything we can think of. We even went on a TV quiz show and talked about the game at length – we just hope they don’t cut it all out when they screen to show next month! <\/p>\n","protected":false},"excerpt":{"rendered":" So you’ve made your game and you think it’s awesome. Even your friends and family\u00a0think it’s awesome – so how do you get people to play it? Or even find it among all the millions of games out there? Thinking about Interference – our first game, we have new players join\u00a0every day. They say things … Continue reading “Discoverability – the Struggle is Real!”<\/span><\/a><\/p>\n","protected":false},"author":2,"featured_media":0,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":[],"categories":[1],"tags":[],"_links":{"self":[{"href":"https:\/\/www.wearecentrifuge.com\/blog\/wp-json\/wp\/v2\/posts\/192"}],"collection":[{"href":"https:\/\/www.wearecentrifuge.com\/blog\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.wearecentrifuge.com\/blog\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.wearecentrifuge.com\/blog\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/www.wearecentrifuge.com\/blog\/wp-json\/wp\/v2\/comments?post=192"}],"version-history":[{"count":5,"href":"https:\/\/www.wearecentrifuge.com\/blog\/wp-json\/wp\/v2\/posts\/192\/revisions"}],"predecessor-version":[{"id":199,"href":"https:\/\/www.wearecentrifuge.com\/blog\/wp-json\/wp\/v2\/posts\/192\/revisions\/199"}],"wp:attachment":[{"href":"https:\/\/www.wearecentrifuge.com\/blog\/wp-json\/wp\/v2\/media?parent=192"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.wearecentrifuge.com\/blog\/wp-json\/wp\/v2\/categories?post=192"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.wearecentrifuge.com\/blog\/wp-json\/wp\/v2\/tags?post=192"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}
\n“This is hilarious! \ud83d\ude00 ”<\/p>\n
\n“<\/span>I laughed so much at this one X)”<\/p>\n
\n“OMG I’m dying here \ud83d\ude42 How did I not know about this game?”<\/p>\n\n
\nAs suggested by all the best guides on this “discoverability” problem we have got an eye-catching website<\/a> and the front page features the highest ranked pictures of the week so far, as well as some reviews from the app store. We have also put how to play the game and a link to download the app – for players who don’t want to play the web version. We made it easy to join up and sign in – using Facebook or Twitter, or even a Microsoft login.<\/li>\n
\nInterference is on Facebook<\/a> and Twitter<\/a>\u00a0and I post to both platforms several times a day. I choose both\u00a0morning and\u00a0evening to ensure we hit most time zones. Guides always stress that pictures make posts more interesting, so I always include some art work from the game:![\"\"](\"http:\/\/www.wearecentrifuge.com\/wp-content\/uploads\/2017\/02\/pigeon-300x257.jpg\")
\nRecently – to make posts even more noticeable I have been posting animated gifs of particularly good or funny pictures to grab more attention. Check out our feeds to see more!
\nFacebook doesn’t seem to work too well for the game. The only people who share the posts are my own personal page and the developers parents! We ask friends and family to share – but very few ever do. However on Twitter we have a lot more success. By following other indie game studios and devs, art and drawing groups and interesting individuals we have a good rate of retweeting and likes.<\/li>\n
\n<\/b>The biggest spike in new players came when we had an article on the MS Power User\u00a0<\/a>website. It was about an update we’d made to the Windows app – but we had a flurry of new players from all over, particularly Indonesia. We already have players from all over the world and this is one of the nice things about Interference – it’s not just a game it’s a community. So, what other websites can we use to promote our game?
\nWe found this useful list on LinkedIn – called Indie Games Pusher <\/a>\u00a0a list of many webpages, blogs and other media that help Indie Game Developers. Just need to get on that now \ud83d\ude42<\/li>\n
\n<\/strong>How to get on the front page of an app store – or even in a featured collection\u00a0 and who decides this seems to be a well-guarded secret. Obviously the most popular games are there due to downloads and reviews and ratings. But, what about “Apps for Artists<\/strong>” and “Apps for Windows Ink<\/strong>“? Interference would be perfect for either of these collections and yet our pleas to the few Microsoft evangelists we know have not produced any results, yet.
\nWe have a brand new shiny Interference UWP App which we’d love to promote, yet many of the apps in these collections are old and have been there for a very long time. It would be lovely if the app store would feature new apps in here – even if it’s just for a few days. They could have a more vibrant and exciting collection if they did this. We’ll never get 1 million players without a bit of help! \ud83d\ude42<\/li>\n<\/ol>\n
\nWe’d love to hear from other indie devs about the cunning ways they have promoted and marketed their apps. Please\u00a0get in touch via Facebook<\/a>, Twitter<\/a> or LinkedIn<\/a> \u00a0\ud83d\ude42<\/p>\n